New Zealand life insurance provider and Bullet PR client, Pinnacle Life, has won the top technology innovation award for the United States insurance industry, the 2008 INNovator of the Year. Pinnacle Life was awarded the prize in recognition of www.pinnaclelife.co.nz, a world-first e-commerce website which pioneered electronic underwriting, offering consumers immediate online life insurance cover. Read the full story

Bullet PR will be helping to launch an exciting and innovative new on-line life insurance business, Pinnacle Life. Bullet PR has been brought on board to assist with its marketing communications and online PR programme.

For further information about Pinnacle Life please visit www.pinnaclelife.co.nz